Ai-CHA, an Indonesian ice cream and bubble tea brand, has launched operations in Sri Lanka with its initial outlet in Negombo attracting strong customer interest.

Ai-CHA, an Indonesian ice cream and bubble tea brand, has begun establishing a presence in Sri Lanka, with its first outlet in the coastal town of Negombo drawing considerable customer traffic. According to The Island, the venue has demonstrated strong appeal among local consumers seeking refreshment options in the urban market.

The brand operates from over 2,000 locations worldwide and has established itself as a recognizable player in the international soft-serve ice cream and bubble tea sector. The products are manufactured using standard quality ingredients including milk, milk powder, cream, sugar, and water, with pricing positioned as affordable for consumers.

Beyond Negombo, Ai-CHA appears to be gaining ground across other urban areas in Sri Lanka, suggesting broader market acceptance. The brand's entry into the Sri Lankan market reflects the growing demand for international frozen beverage offerings in the country's urban centers, where bubble tea and specialty ice cream have become increasingly popular consumer choices.