State telecommunications provider SLT-MOBITEL has appointed Commonwealth Games gold medallist Rumesh Tharanga Pathirage as its brand ambassador, citing alignment between the athlete's values and the company's commitment to excellence.

SLT-MOBITEL announced the appointment of javelin thrower Rumesh Tharanga Pathirage as its brand ambassador during a ceremony held on 17 August 2026 at the Shangri-La Hotel in Colombo. According to the telecommunications provider, Tharanga's record-breaking achievements and Commonwealth Games success make him an ideal representative for the national ICT solutions company.

Tharanga's career trajectory has drawn particular attention, with his transition from cricket fast bowling to becoming a competitive javelin thrower marking a significant shift in his athletic pursuits. The company views this transformation as emblematic of the resilience and discipline it seeks to promote through its brand partnerships.

SLT-MOBITEL framed the partnership as extending beyond conventional sponsorship arrangements, positioning it instead as an initiative to inspire younger Sri Lankans to pursue their ambitions. The company stated that Tharanga's journey aligns with its organisational values of advancement, reliability, leadership, and excellence. According to the provider, the collaboration reinforces its role as a nationally-focused brand dedicated to driving connectivity and pride within Sri Lanka.

Through this engagement, SLT-MOBITEL aims to strengthen its association with sporting achievement while supporting the development of future talent in the country's athletic sector.